.mobile-menu-toggle,
.hero .mobile-hero-cta { display: none; }
.start .closing-cta .closing-label { display: contents; color: inherit; }
/* The hidden full label preserves the locked button dimensions in both views. */
.closing-cta { position: relative; }
.closing-cta > .closing-label, .closing-cta > span[aria-hidden] { visibility: hidden; }
.start .closing-cta .closing-action-label {
  display: flex;
  position: absolute;
  inset: 0;
  align-items: center;
  justify-content: center;
  margin: 0;
  color: inherit;
}

@media (max-width: 700px) {
  .header {
    height: 86px;
    min-height: 0;
    flex-direction: row;
    justify-content: space-between;
    padding-top: 0;
    padding-bottom: 0;
    position: relative;
  }
  .header .brand { width: 170px; flex: 0 0 170px; }
  .header > .header-cta { display: none; }
  .mobile-menu-toggle {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    width: 44px;
    height: 44px;
    padding: 0;
    border: 0;
    background: transparent;
    color: var(--ink);
    cursor: pointer;
  }
  .mobile-menu-icon,
  .mobile-menu-icon::before,
  .mobile-menu-icon::after {
    display: block;
    width: 22px;
    height: 1px;
    background: currentColor;
  }
  .mobile-menu-icon { position: relative; }
  .mobile-menu-icon::before,
  .mobile-menu-icon::after { content: ''; position: absolute; left: 0; }
  .mobile-menu-icon::before { top: -6px; }
  .mobile-menu-icon::after { top: 6px; }
  .mobile-menu-toggle[aria-expanded="true"] .mobile-menu-icon { background: transparent; }
  .mobile-menu-toggle[aria-expanded="true"] .mobile-menu-icon::before { top: 0; transform: rotate(45deg); }
  .mobile-menu-toggle[aria-expanded="true"] .mobile-menu-icon::after { top: 0; transform: rotate(-45deg); }
  .header nav {
    display: none;
    position: absolute;
    top: 100%;
    left: 0;
    width: 100%;
    padding: 24px 0;
    border-bottom: 1px solid var(--line);
    background: var(--ivory);
    z-index: 20;
    flex-direction: column;
    align-items: flex-start;
    gap: 20px;
  }
  .header nav[data-open="true"] { display: flex; }
  .hero { grid-template-columns: 1fr; padding-top: 30px; gap: 18px; }
  .hero-copy { display: contents; }
  .hero-copy > .eyebrow { order: 1; margin: 0; }
  .hero h1 { order: 2; font-size: clamp(32px, 8.2vw, 36px); line-height: 1.08; margin: 0; }
  .hero-explanation { order: 3; }
  .hero .mobile-hero-cta { display: inline-flex; order: 4; justify-self: start; }
  .hero .hero-product { order: 5; margin-top: 6px; }
  /* Shared mobile introduction scale, retaining each section's color/alignment. */
  .eyebrow, .hero-copy > .eyebrow, .recipients > .eyebrow {
    font-family: var(--sans);
    font-weight: 400;
    font-size: 12.5px;
    letter-spacing: .14em;
    text-transform: uppercase;
  }
  .listening h2, .process-heading h2 { font-size: 30px; }
  .listening .section-heading, .listening .section-heading > p { margin-bottom: 0; }
  .listening .track {
    grid-template-columns: 20px 30px minmax(0, 1fr);
    column-gap: 12px;
    row-gap: 8px;
    padding: 13px 0;
    border: 0;
  }
  .listening .track:last-child { border: 0; }
  .listening .track h3 { margin-bottom: 2px; }
  .listening .track-copy p { line-height: 1.6; }
  .listening .track-player { gap: 5px; }
  .listening .play { width: 30px; height: 30px; }
  .recipients.section { margin-top: 32px; }
  .recipients > .eyebrow { margin-bottom: 18px; }
  .recipients h2 { font-size: 34px; }
  .recipient-inspiration { font-size: 22px; line-height: 1.3; margin-top: 18px; }
  .occasions { margin-top: 24px; }
  .occasion-heading { font-size: 22px; margin-bottom: 10px; }
  .occasion-inspiration { font-size: 20px; line-height: 1.35; }
  .process-heading h2 { margin-bottom: 0; }
  .process .steps { margin-top: 24px; gap: 30px; }
  .process .steps article { display: flex; flex-direction: column; }
  .process .step-number { font-size: 25px; margin: 0 0 8px; }
  .process .steps h3 { font-size: 24px; line-height: 1.2; margin-bottom: 8px; }
  .process .steps p { line-height: 1.55; }
  .process .step-photo { max-width: 245px; margin: 20px auto 0; }
  .story { row-gap: 16px; }
  .story-text { padding-top: 0; }
  .story-text p:not(.signature) { font-size: 16px; line-height: 1.6; margin-bottom: 14px; }
  .feedback-quotes blockquote { font-size: 19px; line-height: 1.5; }
  .price-section h2 { margin-bottom: 8px; }
  .price-section .price-content { gap: 28px; }
  .price-option h3 { margin-bottom: 8px; }
  .price-option li { padding: 1.5px 0; line-height: 1.6; }
  .faq { row-gap: 0; }
  .faq h2 { margin-bottom: 16px; }
  .questions summary { padding-top: 18px; padding-bottom: 18px; }
  .questions summary::after { top: 12px; }
  .page-ending { min-height: 0; padding-top: 32px; }
  .start > p:not(.eyebrow) {
    font-size: 16px;
    line-height: 1.55;
    max-width: 320px;
    margin-left: auto;
    margin-right: auto;
    text-wrap: balance;
  }
  #lugu h2 em { transform: translateX(-.025em); }

}

/* The semantic text-first markup keeps the locked desktop photo-first composition. */
@media (min-width: 701px) {
  .process .steps article { display: flex; flex-direction: column; }
  .process .step-photo { order: -1; }
}